WE’RE PERSONAL
Every Premium Partner and Authorised Reseller is nominated a dedicated Clearswift
Account Manager, each one working with you to ensure the Channel Partner Programme
satisfies individual needs.
WE’RE PROFESSIONAL
All our managers are experienced professionals and able to help partners with
any and every aspect the MIMEsweeper proposition – technical, sales or
marketing. We pay careful attention to detail, promote a will-do attitude and
deliver our promises on time.
WE’RE PROACTIVE
We aim to develop ongoing relationships with our partners and our Account Managers
are quick to offer suggestions on how to move your business forward.
WE’RE RECEPTIVE
We welcome feedback on anything from the Partner Programme, sales and marketing
initiatives, to incentive and reward schemes and future technical developments.
WE’RE HONEST
We believe mutual respect is essential in any business relationship, but this
is especially true when it comes to the distribution of leads. Our sales policy
is simple and fair and we’re committed to putting our principles into
practice.
Programme Process
We approach our Partner Programme - and thereby the sales process - as a continual
evolution:
1. QUARTERLY BUSINESS REVIEW
A performance review meeting is held in the 1st or 2nd week of each quarter
Attendees include Clearswift Account Manager, Distributor Account Manager
and Partner Account Manager
Output is a revenue report, lead volume accounting and qualified financial
targets to help refine sales strategies
2. PLANNING
A planning meeting is held in the 6th, 7th or 8th week of each quarter
Attendees include Clearswift Account Manager, Clearswift Marketing Manager,
Partner Account Manager and Partner Marketing Manager
Output includes marketing activities for next quarter, new product developments,
allocation of marketing funds and the sales and technical training schedule
3. TRAINING
Sales, marketing and technical training is undertaken in support of upcoming
campaigns and product launches
The respective sales, marketing and technical teams must attend
Output is comprehensive and consistent knowledge of products and their
benefits to help close sales